Select a question below
Where is your store located?
Chicago Downtown - 51 W Jackson Blvd Chicago IL 60604. 312 922 2999.
Monday-Saturday, 10 am-5 pm CST, closed Sundays & major holidays.
For all enquires please contact firstname.lastname@example.org or call the downtown store 1312 922 2999
How much do your hats cost?
//OPTIMO STRAW HATS//
Milan straw hats are $395.
Montecristi Panama hats are priced from $595 to several thousand dollars, depending on the weave quality/weave count.
//OPTIMO FELT HATS//
Pure beaver classic weight hats - $750.
Pure beaver light weight hats - $650.
The Optimo 1000 felt line - $1,000.
Satin finished hats - $750.
Melusine (long-hair beaver) finish - $795.
How long does a custom-made hat take to make?
Production time runs from two and a half weeks to six weeks. November and December normally have the longest wait time.
Do I need to make an appointment for an in-store hat fitting?
No appointment necessary during store opening hours.
Can't visit the store - Do a Phone Fitting.
Email us at email@example.com and we will set up a phone fitting appointment.
It is helpful to watch this "FIT" video first, and we'll go over all of these details.
I want to know more about what makes a great hat.
Do you make caps?
No. Optimo only manufactures hats.
What are your felt hats made of?
We use wild furs to make our felt hats, usually beaver, wild hare and/or nutria. Wild furs are the tightest felting and make the best hats. Depending on the weight, color and finish of our hats, different types of furs are used. Our most exclusive felts, used to make the Optimo 1000, are either pure belly beaver fur, or a special blend of beaver and mink.
How much deposit do you need to make a custom hat?
50% upon ordering, 50% upon reception, whether shipped or picked up in store.
I need to get my Optimo Hat Cleaned and re-blocked.
Please see our Hat services page. http://optimo.com/hat-care/services
Generally, wait time for our hat services (renovation, clean and block, etc.) is 2-3 weeks.
Do we service non-Optimo Hats?
We do not service other hat brands - we recommend contacting the original manufacturer.
Who designed and built your website?
The wonderful folks at We Cant Stop Thinking